A digital home for a new generation of game makers.
A rebrand rooted in 37 years of relationships, precision, and British quality - now visible to the world
Building a unified digital presence that elevates Apero’s vision and prepares it for its next global chapter.
Overview
Sonat Game is on a mission to put Vietnamese creativity on the global tech map—one download, one game, and one dream at a time. With over 200 million downloads and a culture built on integrity, data, and passion, Sonat is fast becoming one of Vietnam’s most dynamic players in the mobile gaming space.
In collaboration with Collective Design Agency, Sonat’s new website was reimagined as a clean, modern, and future-forward digital hub—one that captures the energy of its people, the scale of its impact, and the ambition of a company built to entertain the world.
WEBSITE DEVELOPMENT
Before this redesign, Sonat Game’s digital presence primarily showcased products without fully expressing the studio’s culture or creative ambition. As the brand matured, a more intentional structure was required to speak not only to players, but also to partners and future talent. Our approach organized the website into clear, distinct sections for games, studio story, and recruitment. This framework allows visitors to explore Sonat’s portfolio while gaining insight into the people, values, and energy driving the work—creating a more open and relatable public identity.
PRODUCTION DIRECTOR
Minh Nguyen
CREATIVE DIRECTOR
An Bui
TECHNICAL DIRECTOR
Nam Nguyen
PARTNERSHIP
Daisy Nguyen
PRODUCER
Thai-Yves Bui
UI&UX Design
Bao Tran
FRONTEND ENGINEER
Tin Tran
BACKEND ENGINEER
Viet Nguyen
Huy Tran
PROJECT CURATOR
Duy Nguyen
